Hankook Tire becomes official partner of PFC CSKA

Expanding its worldwide sports sponsoring efforts, tire producer Hankook now professes its love for soccer on the Russian market as well. Since March 2011, the corporation is official partner of the Professional Football Club CSKA Moscow. PFC CSKA ranks among the most successful and well-known soccer clubs in Russia. The UEFA Cup winner of 2005 won the Russian Premier League in 2003, 2005 and 2006, and finished second in 2010. In 2009, PFC CSKA scored a double victory at the Russian Cup and the Russian Super Cup.

Chang-Won Park, President for Russia & CIS Market of Hankook Tire: “Hankook Tire and PFC CSKA have a lot in common. Just like PFC CSKA, we are performance-oriented, and work hard and passionately for our success. Hankook always strives to offer its customers the highest quality. Through the partnership with PFC CSKA we can increase our visibility on the Russian market, reach more people and convince them of our products.”

Andrey Zarubyan, Commercial director of PFC CSKA Moscow: “We are delighted to welcome Hankook Tire as a partner. As a globally successful corporation known for its high quality standards, with rich experience as an international sports sponsor, Hankook Tire matches our club perfectly.”

Jin-Wook Choi, Executive Vice-President of Hankook Tire Europe and head of the company in Europe: “The partnership with PFC CSKA Moscow adds to our sports sponsoring portfolio in Europe, and will further increase our brand awareness on the growing Middle and Eastern European markets, particularly in Russia, the most important market in the region.”